Podknife - Building Requires Curiosity and Empathy by In the Sauce

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Building Requires Curiosity and Empathy

Podcast |: In the Sauce
Publisher |: Heritage Radio Network
Media Type |: audio
Podknife tags |: Brand Development,; Business,; Entrepreneurship,; Food,; Interview,; Management & Marketing,; Society & Culture
Categories Via RSS |: Business,; Careers,; Entrepreneurship,; Society & Culture
Publication Date |: Oct 08, 2020
Episode Duration |: 01:01:08

Sandro Roco is the founder of Sanzo, the 1st Asian-inspired sparkling water. On today's episode of ITS, Sandro explains why CPG businesses should be built on empathy and curiosity. They also talk about launching in a way that makes sense for your product, how you can save money by digging deep before you work with creatives, and why early feedback is so critical.

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