Podknife - Building a Better Biscuit by In the Sauce

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Building a Better Biscuit

Podcast |: In the Sauce
Publisher |: Heritage Radio Network
Media Type |: audio
Podknife tags |: Brand Development,; Business,; Entrepreneurship,; Food,; Interview,; Management & Marketing,; Society & Culture
Categories Via RSS |: Business,; Careers,; Entrepreneurship,; Society & Culture
Publication Date |: Sep 04, 2020
Episode Duration |: 01:00:23

Ayeshah Abuelhiga is the Founder & CEO of Mason Dixie Foods, the company taking on the Pillsbury dough boy one better-for-you biscuit at a time. On this episode of ITS, Ali and Ayeshah discuss how her Minority and LGBTQ-owned company is redefining Southern food, why the most important key to hiring is your authenticity and how consumer research can truly save the day.

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