An interview with Baptiste Jamin, the co-founder of Crisp. Crisp is affordable, high-quality customer support software.
Baptiste Jamin co-founded Crisp with a friend he met in high school.
Highlights (go straight to π₯ for the best stuff):
- 1:42 β Crisp competes with massive companies: Zendesk, HelpScout, Intercom
- 2:52 β How did Crisp get started? (they started young!)
- 4:40 β The key insight that lead them to start Crisp π₯
- 7:03 β "Being young and in France, how much did you know about the startup ecosystem?"
- 9:39 β How they bootstrapped Crisp in their twenties π₯
- 12:52 β Market insights and how they found their first customers π₯
- 16:02 β How they got a surge of new customers π₯
- 22:39 β Why Crisp charges LESS than their competitors π₯
- 30:14 β What it's like to have a customer base that is comprised of many niches π₯
- 32:30 β How does a small team ship such high-quality software? π₯
- 35:06 β Marketing strategy and tactics for small SaaS companies π₯
- 40:36 β Key insight on Crisp's "job to be done." π₯
- 45:52 β Crisp's simple sales trick for closing more deals π₯
- 50:58 β Why some EU countries have an advantage in product differentiation π₯
- 1:01:54 β Emerging global SaaS markets you might not have heard about
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