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Beware of the Grifterverse -- Juan Mendoza // The MarTech Weekly
Publisher |
I Hear Everything
Media Type |
audio
Categories Via RSS |
Business
Careers
Marketing
Publication Date |
Jul 06, 2023
Episode Duration |
00:19:42

Juan Mendoza, Founder and Editor of The Martech Weekly, talks about this month's martech news. The rise of online platforms and the accessibility they offer has brought about a significant increase in online fraud and the emergence of what can be termed the "grifterverse." The pervasive nature of online fraud poses a significant challenge for marketers, as it undermines trust, hampers user experience, and threatens the overall effectiveness of marketing strategies. Today, Juan discusses the grifterverse. Show Notes

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Juan Mendoza, Founder and Editor of The Martech Weekly, discusses the grifterverse.

Juan Mendoza, Founder and Editor of The Martech Weekly, talks about this month's martech news. The rise of online platforms and the accessibility they offer has brought about a significant increase in online fraud and the emergence of what can be termed the "grifterverse." The pervasive nature of online fraud poses a significant challenge for marketers, as it undermines trust, hampers user experience, and threatens the overall effectiveness of marketing strategies. Today, Juan discusses the grifterverse. Show Notes

Connect With: 

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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