Beth Comstock / Jon Iwata retirements; PR ethics after Bell Pottinger (Ep. 99)
Publisher |
PRovoke Media
Media Type |
audio
Categories Via RSS |
Business
Business News
Marketing
News
Publication Date |
Nov 16, 2017
Episode Duration |
00:42:54

Paul Holmes joins the Echo Chamber podcast to discuss the retirements of two giants of the in-house communications sector — IBM's Jon Iwata and GE's Beth Comstock amid considerable evolution of the corporate communications role. Elsewhere, Holmes and Arun Sudhaman also discuss the PR industry's ongoing efforts to improve ethical standards after the Bell Pottinger scandal, including Richard Edelman's call for improved policies and enforcement.

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