Azania Andrews, Michelob Ultra
Podcast |
Ad Age Ad Lib
Publisher |
Ad Age
Media Type |
audio
Categories Via RSS |
Business News
News
Tech News
Publication Date |
Jan 29, 2019
Episode Duration |
00:30:46

Michelob Ultra will air two commercials in Super Bowl LIII – one featuring robots and the other making a direct appeal to female football viewers. Azania Andrews, VP marketing, at the Anheuser-Busch brewer, joins this special Super Bowl edition of the Ad Lib podcast to discuss just what goes into creating an ad for the Big Game and how Michelob is trying to change how women are portrayed on marketers’ biggest stage. 

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