Podknife - Attribution Week: Why Tracking Web Conversion Is Only Half the Problem -- Jules Tompkins // CallRail by MarTech Podcast // Marketing + Technology = Business Growth

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Attribution Week: Why Tracking Web Conversion Is Only Half the Problem -- Jules Tompkins // CallRail

Podcast |: MarTech Podcast // Marketing + Technology = Business Growth
Publisher |: I Hear Everything
Media Type |: audio
Podknife tags |: Business,; Careers,; Interview,; Management & Marketing,; Personal Journals,; Technology
Categories Via RSS |: Business,; Careers,; Marketing
Publication Date |: Nov 05, 2019
Episode Duration |: 00:14:31

Description
iTunes Summary

Welcome to Attribution Week on the MarTech podcast. This week we're going to get granular to help you understand some of the best practices and pitfalls in attributing credit to your marketing efforts. Joining us is Jules Tompkins, the Content and Communications Manager at CallRail, a sponsor of the MarTech podcast. In today's episode, we discuss why web conversions only tell half of the attribution story. Show Notes

Connect With:

Jules Tompkins: Website // LinkedIn // Twitter
The MarTech Podcast: Email // Newsletter // Twitter
Benjamin Shapiro: Website // LinkedIn // Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In today's episode, we discuss why web conversions only tell half of the attribution story with Jules Tompkins, the Content and Communications Manager at CallRail.

Connect With:

Jules Tompkins: Website // LinkedIn // Twitter
The MarTech Podcast: Email // Newsletter // Twitter
Benjamin Shapiro: Website // LinkedIn // Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This episode currently has no reviews.

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