On today’s episode, Michael has a question about serving his audience. He is a pastor and a trainer, and wants to help serve his pastor friends who are out of shape. Should he start a podcast, video course, ebook, membership site, or all of the above? My brand-new course, Power-Up Podcasting, is open. Check out http://poweruppodcasting.com to enroll. You can also choose to enroll in a two-day, in-person course with me in San Diego this September. Do you have a question about audience engagement? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.