The full Mexican market for fresh U.S. potatoes was finally opened in the Spring of 2022, culminating a decades-long effort to tap into that massive market.  Since then, Potatoes USA has been working with its team in-country to build that market. At the same time, the National Potato Council has been working with Administration and Congressional leaders to ensure the boarder remains open for U.S. shipments.  During Potato Expo 2023, we sat down with Kim Breshears, Chief Marketing Officer of Potatoes USA, Kam Quarles, CEO of NPC, and Matt Lantz, Vice President of Global Access at Bryant Christie Inc., to talk about the potential for Mexico for fresh potato exports, how have things been going so far, and efforts to open new markets for U.S. potatoes and potato products.  Guests: 

• Kim Breshears, Chief Marketing Officer, Potatoes USA
• Kam Quarles, CEO, NPC
• Matt Lantz, Vice President of Global Access, Bryant Christie Inc.

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