Today, we bring you Simplify's first ever crossover episode with the  #1 Technology show on Apple Podcasts and Spotify: Acquired!For nearly 9 years David Rosenthal—today's guest—and his co-host Ben have been sharing the strategies and history of 200+ of the world's most successful businesses. From Sequoia to Sony, through to TSMC, Amazon, The New York Times, the NBA and Oprah, Acquired's hosts go deep—sometimes 3 hours deep!—into the details of each business's ups and downs. 

In this episode of Simplify, we had the unique chance to tap into David's unique wisdom and expertise and ask: what are the patterns you've seen across these success stories? Caitlin and David focus on 3 big lessons from David's gleaned through years of research and immersion. He shares one powerful lesson on customers, one on product, and one that extends out to collaborations. They scrutinize and highlight the insights and attitudes that have helped some of the world's most notable companies thrive. What’s more, with an experience of two hosts and expert interviewers, they reach some everlasting wisdom on quality, connection, and authenticity— applicable both in business and life! 

Check out Blinkist's exclusive collection that offers concise and insightful Blinks, revealing the secrets behind Nike's global triumphs, tailored for listeners of the Acquired podcast. 

Recommended by Caitlin and Ben:

Powers of Two by Joshua Wolf Shank

The Everything Store by Brad Stone

Try Blinkist for free for 14 days by going to [https://www.blinkist.com/simplify\][2], tapping on Try Blinkist at the top right, and entering the code acquired. 

Let us know what you thought of this episode, or just come say hi on Twitter! Find Caitlin at @caitlinschiller https://twitter.com/caitlinschiller [2], Ben at @bsto https://twitter.com/bsto [3]. You can write us all an email at podcast@blinkist.com [4].

This episode of Simplify was produced by Caitlin Schiller, Ben Schuman-Stoler, Maria Levacic & Stéphane Obadia at Blinkist