Interested in Franchise Ownership? Contact Pamela Currie to receive a COMPLIMENTARY Consultation on Selecting a Franchise. Pamela Currie, Host of the Franchise Business Radio show and Founder of Franchise Intellect, Inc. www.FranchiseIntellect.com Mobile: 847-970-8765 Email: Pam@FranchiseIntellect.com To learn more about guest topics, contacting a guest or becoming a guest on the Franchise Business Radio show simply email Pam@FranchiseIntellect.com Brian J. Zaslow President Zaslow Marketing GroupZaslow Marketing Group Whether your business is growing, trying to reach the next level, if you’re launching new products or services or if there’s simply too much work for you or your team to focus on marketing … I can help. Think of me as a “Fractional CMO.” Add me to your staff on an agreed-upon number of days per month and get the senior-level marketing you deserve at a great value; without hiring a full-time CMO. • Identify marketing opportunities • Devise & implement strategies to build your brand & boost your bottom line • Solve business problems like declining sales, competitive threats, customer retention, employee morale • Manage all marketing functions including digital and traditional advertising I have over 25 years of B2C and B2B marketing and advertising experience in many industries combined with business management and operational skills as a partner in a multi-unit retail franchise. Topics Discussed: *How has your experience as a Krispy Kreme franchisee enhanced your marketing business? * What is a fractional CMO and how does this benefit a franchisor? *What are common challenges you see in business owners marketing efforts? *Best Practices on Identifying Marketing Opportunities? *Tell us about the you have in process in place to help franchisors and franchisees with their marketing? *How does a franchisee focus on marketing with all of the other responsibilities they have? *What advice do you have for franchisors in supporting franchisee with their marketing? *What are key strategies for franchisors to consider in developing their marketing plans? *Any other advice you would give to a business owner on developing a strategy to build your brand and boost your bottom line? *In this digital age, what in the balance of digital and traditional advertising? Interested in becoming a Franchise Owner? Host, Pamela Currie has 25+ years in franchising. As a Certified Franchise Consultant, Pamela helps aspiring entrepreneurs make an educated decision when selecting a franchise. Pamela enjoys being a resource and partner in helping people find a franchise that aligns for them.  Contact Pamela Currie at 847-970-8765 or email her at Pam@FranchiseIntellect.com for a complimentary consultation.      The Franchise Business Radio show is a platform to bring together franchise professionals to connect, educate and collaborate to serve the franchise community and those considering franchise ownership. Spotlighting Leaders in the Franchise Industry, experts in funding, legal, marketing and consulting. Franchise Business Radio hosted by: Pam Currie, Founder Franchise Intellect, Inc Made possible in part by: Host Pamela Currie, Franchise Intellect, visit: http://www.FranchiseIntellect.com Also made possible in part by: Franchise City, visit http://www.Franchise.city FranServe, visit https://franserve.com/ To nominate or submit a guest request visit: http://www.OnAirGuest.com To view guest photos from this show, visit: http://www.ProBusinessPictures.com ‹ › × × Previous Next jQuery(function() { // Set blueimp gallery options jQuery.extend(blueimp.Gallery.prototype.options, {