Podknife - #91: Growing a Premium Tonic Mixer Drinks Brand & Distributing Globally – Jordan Palmer by The Millennial Entrepreneur

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#91: Growing a Premium Tonic Mixer Drinks Brand & Distributing Globally – Jordan Palmer

Podcast |: The Millennial Entrepreneur
Publisher |: Sina Sadrzadeh
Media Type |: audio
Podknife tags |: Business,; Entrepreneurship,; Interview,; Millennials,; Personal Journals
Categories Via RSS |: Business,; Entrepreneurship
Publication Date |: Jun 01, 2022
Episode Duration |: 00:29:46

Description
iTunes Summary

In this episode, I spoke with Jordan Palmer, co-founder of Lixir Drinks, an innovative drinks brand specialising in flavoured tonic mixers aimed at a younger audience.

We covered:

Why Jordan decided to launch a drinks brand within this space and how differentiation is key given how crowded a market it is

How they found a drinks manufacturer and how they overcame the expensive large minimum order quantities through crowdfunding and strategies you can utilise if you do the same

Costs you may not consider when first starting a drinks brand and the vital question of ‘do you need funding to be able to grow a drinks brand’ as it is an extremely crowded market

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FREE SHARE WORTH UPTO £200 🤑: https://magic.freetrade.io/join/sina/5778b9e3

YouTube Channel: https://www.youtube.com/channel/UCx8Pd3VD2lZbjSoc-OCtp1w

Instagram Page: @TheMillennialEntrepreneurPod

Microphone/Equipment Used: https://amzn.to/31Os4fV, https://amzn.to/3kul2Fm

Subscribe to my blog: https://sinablog.medium.com/

My Business (Wing) - A fully contactless networking tool: www.wingcard.io

---

Music: https://www.davidcuttermusic.com | @dcuttermusic

In this episode, I spoke with Jordan Palmer, co-founder of Lixir Drinks, an innovative drinks brand specialising in flavoured tonic mixers aimed at a younger audience. We covered: * Why Jordan decided to launch a drinks brand within this space and how differentiation is key given how crowded a market it is * How they found a drinks manufacturer and how they overcame the expensive large minimum order quantities through crowdfunding and strategies you can utilise if you do the same * Costs you may not consider when first starting a drinks brand and the vital question of 'do you need funding to be able to grow a drinks brand' as it is an extremely crowded market --- FREE SHARE WORTH UPTO £200 🤑: https://magic.freetrade.io/join/sina/5778b9e3 YouTube Channel: https://www.youtube.com/channel/UCx8Pd3VD2lZbjSoc-OCtp1w Instagram Page: @TheMillennialEntrepreneurPod Microphone/Equipment Used: https://amzn.to/31Os4fV, https://amzn.to/3kul2Fm Subscribe to my blog: https://sinablog.medium.com/ My Business (Wing) - A fully contactless networking tool: www.wingcard.io --- Music: https://www.davidcuttermusic.com | @dcuttermusic