One of the most common questions that I get from listeners who are trying to build their platform is how to become valuable enough so that people with more influence actually want to return the favor or collaborate. I’m not going to lie, it requires you going the extra mile and finding creative ways to stand out from the crowd, but I promise that the time and energy you put in will pay off. There are three main things that people want when they’re looking for an equal energy exchange, and in today’s episode, I break down what those are, plus a couple of bonus ones. I also share my top tips for how to approach communication with people you want to collab with and some of my personal experiences with getting on someone’s radar.    IN THIS EPISODE, WE TALK ABOUT: Why you shouldn’t take it personally if you don’t get the response you want from someone you want to connect with  Understanding perceived value  What it means to value stack, and how you can implement that into your life  My advice for posting Reels and TikToks Examples of experiences, education, and things that you can offer to someone    RESOURCES Thanks a Little Passports for supporting my show. Little Passports is offering new customers 20% off when you go to littlepassports.com/lori. Sign up for The Spritz newsletter at litepink.com! Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!   CONNECT WITH LORI Follow me: @loriharder Follow Lite Pink: @drinklitepink Follow Earn Your Happy: @earnyourhappy Follow Girlfriends & Business: @girlfriendsandbusiness Listen to Girlfriends & Business