We chat with Tim Leland who runs a link shortener (t.ly) and a weather extension. We cover how he came up with the ideas, how he developed and marketed them, and where he sees the future of his products and Chrome extensions in general.

00:00 Intro 00:22 Tim Leland's start as a developer 05:24 The Chrome Extension Marketplace 09:52 Security concerns about Chrome extensions 16:21 Chrome change create opportunities for new developers 20:13 400k active users 21:48 How t.ly works and compares to other link shorteners 29:28 Marketing playbook 33:01 Chrome extension marketplace tips 37:15 Malicious chrome apps 40:35 How to make money with a Chrome extension 42:54 The hard parts of running a link shortener 49:40 What's next for t.ly? 55:19 Other marketing channels 01:00:56 Be simple technically, focus on marketing 01:03:05 Where to follow Tim Timestamps created with https://clips.marketing by @cgenco Where to find Tim online: https://twitter.com/Tim_Leland https://timleland.com/migrate-chrome-extensions-to-manifest-v3/ https://timleland.com/extensions/