Using podcasts to build your business. Ryan Foland speaks with Lou Diamond, a speaker and author who teaches on how to communicate and build connections. Lou is a dynamic and fascinating speaker who hosts the podcast series “Thrive Loud” In this fast-paced, zesty, and enthralling episode of the World of Speakers, Ryan and Lou talk about how to make an impact both on stage and on-air as a podcast host or guest, and how this can help you spread your message and gain more bookings. Listen to this episode to find out: - Why it is essential to let your charisma shine on stage if you want to make an impact on your audience What makes a great podcast guest, and how to use this to get more bookings - The difference between “takeaways” and “calls to action,” and how to use them in your talks - What a leads funnel is, and how it can help you make more connections with the right people - What are the options when it comes to creating your own podcast series, and some tips on getting started.