I’m sharing five ways to come up with a new business idea or build on the dream that you already have. There are a few simple ways you can use your daily routine to see what’s missing in the market, which is usually where I start when I’m thinking about launching a new product or service. I also get into why brainstorming with other people is super effective for coming up with ideas and share a strategy that I like to do with other entrepreneurs I’m collaborating with.  IN THIS EPISODE, WE TALK ABOUT: My new approach to time blocking and content creation  Leveraging your zone of genius  Free ways to do market research and test for a viable product  The ‘stupid idea time’ method that always sparks creative ideas for me RESOURCES Sign up for The Spritz newsletter at litepink.com! Text DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts.  CONNECT WITH LORI Follow me: @loriharder Follow Lite Pink: @drinklitepink Follow Earn Your Happy: @earnyourhappy Follow Girlfriends & Business: @girlfriendsandbusiness Listen to Girlfriends & Business