When creating offers, content and messaging for your ideal client, you can get stuck using the "expert" language, rather than using language that resonates with them. It's easy to *think* you know what your audience needs from you, but actually *asking* them is much more effective (and eliminates the guess work!). In today's episode, I'm sharing the 5 questions I ask my audience so that I can create great, targeted content for them.- How researching your audience can give you so many ideas and why it's important to entice responses from them and then evaluate their answers.- How uncovering their problems highlights the disconnect in your messaging while also offering valuable content material.- The benefit of identifying the end game for your ideal client (and the hidden inspiration this can offer).- How drilling down the obstacles (real and imagined) will help you to see what's holding your audience back.SHOW LINKS:- Get my Daily Biz Booster emails:
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https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi:
https://stephtaylor.co/kajabiLet's be Instagram friends:
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