Podknife - 440. Does Advertising Actually Work? (Part 1: TV) by Freakonomics Radio

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440. Does Advertising Actually Work? (Part 1: TV)

Podcast |: Freakonomics Radio
Publisher |: Freakonomics Radio,; Stitcher
Media Type |: audio
Podknife tags |: Society & Culture
Categories Via RSS |: Documentary,; Society & Culture
Publication Date |: Nov 19, 2020
Episode Duration |: 00:37:12

Companies around the world spend more than half-a-trillion dollars each year on ads. The ad industry swears by its efficacy — but a massive new study tells a different story.

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