Since 1983 one of the most memorable parts of going to the movies has been the THX certification played during the previews. The accompanying sound logo called “The Deep Note” has fascinated, terrified, and mystified audiences for over three decades. What is THX really? How was “The Deep Note” created? And why does it elicit such a reaction from those who hear it? Featuring Andy Moorer, creator of “The Deep Note” and global director of marketing for THX, Rob Cowles.   Twenty Thousand Hertz is hosted by Dallas Taylor and produced out of the studios of Defacto Sound.  Consider supporting the show at donate.20k.org  Episode transcript, music, and credits can be found here: https://www.20k.org/episodes/thxdeepnote Learn more about your ad choices. Visit megaphone.fm/adchoices