Podknife - 40% of People Want to Use Voice vs Website (2021 Prediction) by Voice Marketing with Emily Binder

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40% of People Want to Use Voice vs Website (2021 Prediction)

Podcast |: Voice Marketing with Emily Binder
Publisher |: Emily Binder
Media Type |: audio
Podknife tags |: Business,; Management & Marketing,; Technology,; Voice
Categories Via RSS |: Business,; Marketing,; Technology
Publication Date |: Apr 24, 2020
Episode Duration |: 00:01:48

In 2018, 24% of people surveyed by CapGemini said they'd rather use a voice assistant than a website.

Self-reported predictions for 2021 include:

40% will prefer voice to web.

31% will prefer voice to visiting a shop or bank branch (up from 20% saying they prefer voice to in-person shopping or banking in 2018).

-CapGemini study: https://www.capgemini.com/resources/conversational-commerce-dti-report/

Book a consultation call about updating your marketing strategy with Emily Binder: http://emilybinder.com/call

Hosted on Acast. See acast.com/privacy for more information.

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