Podknife - [32] Brian Clark on Identifying the Right Audience for Your Website by Site Success: Tips for Building Better WordPress Websites

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[32] Brian Clark on Identifying the Right Audience for Your Website

Podcast |: Site Success: Tips for Building Better WordPress Websites
Publisher |: Rainmaker.FM
Media Type |: audio
Podknife tags |: Business,; Design,; Management & Marketing,; Software How-To,; Technology
Categories Via RSS |: Business
Publication Date |: Feb 01, 2018
Episode Duration |: 00:25:32

Description
iTunes Summary

032-1.jpg" alt="[32] Brian Clark on Identifying the Right Audience for Your Website">

It is more important to have some people love you than everyone to be indifferent. In this episode of Site Success, Brian Clark joins Sean Jackson to describe three key elements of a framework for choosing who you want your audience to be.

Rainmaker.FM is Brought to You Bylogo.png" alt="StudioPress Sites">

			www.studiopress.com/fm">
			Discover why 201,344 website owners trust StudioPress, the industry standard for premium WordPress themes and plugins. 
			www.studiopress.com/fm">Launch your new site today!

Here is a quick rundown of what you’ll find in this episode:

Why thinking seriously about your audience is truly where the battle of building a platform is won or lost.
The importance of choosing your ideal audience, rather than pandering to anyone who shows up.
The three key elements of a framework for choosing who you want your audience to be.
Why the topic, not demographic factors, is what brings people together online.
Hey — what s up with naked mole rats?
What authenticity actually means (and why it s essential).
The story of Apple, and what it can teach us about the importance of core values.
Brian s cocktail party analogy — which will help you find more of the people you want to talk to, and fewer of the people you d rather avoid.
What it means to find your voice and why it s fundamental to building a close relationship with your ideal audience members.

Listen to Site Success: Tips for Building Better WordPress Websites below ...

success-32.mp3">Download MP3Subscribe by RSS Subscribe in iTunes

Resources and links mentioned in this episode:

Brian Clark on Twitter
Meet the Perennials
authenticity.html">Seth Godin on Defining Authenticity
Duct Tape Marketing

Resources and links mentioned in this episode:

Brian Clark on Twitter
Meet the Perennials
authenticity.html">Seth Godin on Defining Authenticity
Duct Tape Marketing

www.studiopress.com/fm">

Resources and links mentioned in this episode:

Other links of note:

www.studiopress.com/fm">

Resources and links mentioned in this episode:

Other links of note: