Podknife - 317: What’s the Best Bidding Strategy in Google Ads? by The Paid Search Podcast

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317: What’s the Best Bidding Strategy in Google Ads?

Podcast |: The Paid Search Podcast
Publisher |: Chris Schaeffer & Jason Rothman
Media Type |: audio
Podknife tags |: Business,; How To,; Management & Marketing,; Software How-To,; Technology
Categories Via RSS |: Business,; Marketing,; Technology
Publication Date |: Jul 04, 2022
Episode Duration |: 00:58:59

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspJason Rothman - https://rothmanppc.com/Chris Schaeffer - https://www.chrisschaeffer.com/

Show Notes:In this episode, we're going deep on a topic always up for debate - bidding strategies in Google Ads. While there not be one single "best" strategy, there may be a best for you. We're taking a look at five different strategies and diving into when you should use them and when to try something else.(4:19) The current state of bid strategies in Google Ads(10:24) Maximize clicks bidding strategy in Google Ads(21:01) Maximize conversions bidding strategy in Google Ads(33:26) Maximize conversion value bidding strategy in Google Ads(39:19) Target impression share bidding strategy in Google Ads(45:54) Manual bidding strategy in Google Ads

We need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content. Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast First 100 Episodes - https://paidsearchpodcast.com/archive/

Adventures by A Himitsu https://soundcloud.com/a-himitsuCreative Commons — Attribution 3.0 Unported— CC BY 3.0Free Download / Stream: http://bit.ly/2Pj0MtTMusic released by Argofox https://youtu.be/8BXNwnxaVQEMusic promoted by Audio Library https://youtu.be/Mk

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