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Who Your Customers Want to Become
Podcast |
HBR Ideacast
Media Type |
audio
Categories Via RSS |
Business
Entrepreneurship
Management
Marketing
Publication Date |
Jun 14, 2012
Episode Duration |
00:14:43
Michael Schrage, research fellow at MIT Sloan School's Center for Digital Business and author of the HBR Single "Who Do You Want Your Customers to Become?"

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