My guest today brings a ton of knowledge around the topic of developing true engagement both internally and externally. She also brings with her a lot of excitement and downright fun. Make no mistake. Amanda Slavin (pronounced SLAY-vuhn) is definitely right where she is supposed to be doing exactly what she was made to do. Her brand new book, released October 20, is called The Seventh Level: Transform Your Business Through Meaningful Engagement with Your Customers and Employees. Today, and in her book, she unveils the tools to measure and grow your brand’s engagement, forge a deeper, more personal connection with customers, and unite your employees around a shared mission. Scroll down for more or click “play” and listen in right now. Join in on our chat below Subscribe: Apple Podcasts | Google Podcasts | RSS In today’s episode, I ask Amanda to share: * How she defines engagement as it’s a word few people truly understand * How to craft your own Seventh Level Statement * We’ll dig into each of the seven levels themselves * And lots more! This Episode is Sponsored By Audible Try Audible free for 30 days and get a free book AND two Audible Originals when you do. There are two ways to take advantage of this offer: * Visit audible.com/readtolead * Text READTOLEAD to 500-500 It’s that simple. Access an unbeatable selection of audiobooks, including your favorite business and personal growth books, bestsellers, motivation, mysteries, thrillers, memoirs and more. Visit Audible today for more info. Amanda’s Book You can order The Seventh Level: Transform Your Business Through Meaningful Engagement with Your Customers and Employees right now! Amanda in Action Books Amanda Recommends Delivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh The books of Brene Brown Getting Things Done: The Art of Stree-Free Productivity by David Allen Thinking Fast and Slow by Daniel Kahneman The Four Agreements: A Practical Guide to Personal Freedom by Don Miguel Ruiz The Fifth Agreement: A Practical Guide to Self Mastery by Don Miguel Ruiz Check Out These Resources Visit Amanda’s websites here and