Podknife - 278 Product Maturation is Product Management by This is Product Management

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278 Product Maturation is Product Management

Podcast |: This is Product Management
Publisher |: Feedback Loop
Media Type |: audio
Podknife tags |: Business,; Design,; Interview,; Management & Marketing,; Product Development,; Technology
Categories Via RSS |: Business,; Management,; Technology
Publication Date |: Jun 14, 2021
Episode Duration |: 00:36:16

Currently the EVP of Product at Zendesk, Shawna Wolverton was previously SVP of Product Management at Salesforce. On this episode of This Is Product Management, Shawna shares a veritable primer on how to succeed in product management — including her secrets for challenging assumptions about your customers and peddling “soft influence”.

Want to read the terms and quotes discussed in this episode? Please visit the TIPM website, to download a transcription of this episode!

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