When a publicist recently reached out to me about the book I’m featuring today, I almost passed on it. I was in a hurry (and I get a lot of requests). But then I reread the email and realized who the author and his company have worked with. Folks like GE, Nike, Warby Parker, and many others. That prompted me to take a second look. And I’m glad I did. The book in question is called Applied Empathy: The New Language of Leadership, and the author is Michael Ventura. Michael is an incredibly smart and wonderfully insightful guy. I truly enjoyed his book. For a summary of our conversation about empathy, keep reading. To listen now, click the play button below. Join in on our chat below Subscribe: Apple Podcasts | Google Podcasts | RSS In today’s episode, I ask Michael to share: * The seven empathic archetypes he and his team have utilized to dramatically impact dozens of businesses * How the concept of Applied Empathy can make us better leaders and problem solvers * The four tensions that can be stumbling blocks to change * …and plenty more! Micahel’s Latest Book You can order Applied Empathy: The New Language of Leadership right now! Michael in Action Books Michael Recommends The Monk and the Riddle: The Art of Creating a Life While Making a Living by Randy Komisar The Fifth Discipline: The Art & Practice of the Learning Organization by Peter M. Senge The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture by Scott Belsky Check Out These Resources Mentioned You can visit Michael’s site here. Grab a copy of Michael‘s book now. Find out more about bringing Michael to speak to your group. Connect with Michael Twitter and LinkedIn. Click to Tweet To share the Read to Lead Podcast on Twitter quickly and easily, just click the link below. Your tweet will automatically be populated with this copy: Leave Us Your Feedback Comment and Share Please consider rating the podcast with 5 stars and leaving a one- or two-sentence review in iTunes or on Stitcher.  This helps tremendously in bringing the podcast to the attenti...