Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/psp2     Show Notes:This week the guys talk about 4 things long-term Facebook advertisers need to know when they come over to Google Ads to start advertising. Thanks for listening and enjoy the episode.Search News:Google Ads optimized targeting gradually rolling out - https://searchengineland.com/google-ads-optimized-targeting-gradually-rolling-out-350490Use optimized targeting - https://support.google.com/google-ads/answer/10538014Don't miss the weekly Aftershow:Don't miss the aftershow! Join hundreds of other Paid Search Podcast fans for our exclusive weekly aftershow at Patreon, along with other exclusive content. Check it out - https://www.patreon.com/paidsearchpodcastWe need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content.Send us your questions here - https://paidsearchpodcast.com/contact-us/   First 100 Episodes - https://paidsearchpodcast.com/archive/