Podknife - 240 - Ranking the Celebrity McDonald's Meals by Yeah, That's Probably an Ad

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240 - Ranking the Celebrity McDonald's Meals

Podcast |: Yeah, That's Probably an Ad
Publisher |: Adweek
Media Type |: audio
Podknife tags |: Advertising,; Business,; Creativity,; Design,; Interview,; Management & Marketing,; Media,; Technology
Categories Via RSS |: Business,; Marketing
Publication Date |: Aug 23, 2021
Episode Duration |: 00:51:37

McDonald's kicked off it's "famous orders" campaign with a pre-Super Bowl spot in 2020. However, it wasn't until Travis Scott's meal that things really took off. Since then, we've seen famous orders from J Balvin, BTS, and most recently Saweetie.

Adweek's David Griner and Shannon Miller are joined by audience engagement editor Jess Zafarris and commerce reporter Emmy Liederman to chat about their favorite (and least favorite) of the famous orders meals, the consumer response to and success of each, and whose famous orders they'd like to see next.

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