A good children’s menu is about more than just attracting families to eat with you. It can also be an important way to build your reputation, positioning you as a place that children enjoy and the food is healthy. You don’t just drop everything into the deep fryer.

In this podcast Ken Burgin discusses the many angles to a successful children’s menu – the choice of food, the way it’s cooked and served, how staff look after children, pricing and discount options, and how to use a popular kid’s menu to spread good news and attract more customers.