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#20 Great British Bosses: Craig Spence, International Paralympic Committee - Publication Date |
- Sep 01, 2020
- Episode Duration |
- 00:36:21
This is Great British Bosses from ‘Anything but Footy.’ John Cushing and Michael Weadock present the podcast having covered the Paralympic, Olympic and Commonwealth Games, Euro 2016, Wimbledon, World Cycling Championships, Tour De Yorkshire and the Rugby World Cup for our leading commercial radio stations during the past 10 years and between them they have 50 years of broadcasting experience.
In our 20th episode of 'Great British Bosses’, we go to the heart of one of the biggest and influential sporting organisations of the world. Craig Spence joined the International Paralympic Committee as Communications Manager ten years ago and is now Chief Brand and Communications Officer - as well as outstanding athletes and performance in London and Rio in recent Games - Craig's effectively responsible for the continued good name of the IPC!
He tells us how encouraged he now is the Olympics and Paralympics will go ahead next summer as sport begins to return around the world - and they have 12 months to work as hard as they can to stage a safe Games for athletes and spectators alike! Craig reveals his parents are his secret weapon in ensuring the Paralympics gets the exposure and media coverage it deserves. He reveals London 2012 may have been a game changer but actually Rio 2016, despite being 24 hours from cancellation, kicked the movement on even more! And why kicking out Russia from the Paralympics 4 years ago was his proudest moment!
If you’re listening to this podcast for the first time - please subscribe and download the other 19 episodes all focusing on the behind the scene decisions, in an effort to make British sport a success.
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