199 - To Jump or Not to Jump on a Viral Trend
Publisher |
Adweek
Media Type |
audio
Categories Via RSS |
Business
Marketing
Publication Date |
Oct 11, 2020
Episode Duration |
00:41:37

It was the skateboard meme that swept us away. 

Lyft's social director Bryna Corcoran and Adweek contributor Jeremy Schumann join co-hosts David Griner and Ko Im to talk about the Ocean Spray viral moment on TikTok—and whether the brand's response was appropriately timed. 

They also recap the social hits and misses of the vice presidential debate. 


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