189 - Back to School? The Evolution—and Gap—in Marketing Education
Publisher |
Adweek
Media Type |
audio
Categories Via RSS |
Business
Marketing
Publication Date |
Aug 02, 2020
Episode Duration |
00:43:40

Should students go back to school? And what needs to change

Professors Yusuf Dahl and Beth Egan join David Griner and Ko Im to talk about the gap in marketing education as highlighted by the Covid-19 crisis. 

They discuss what the past semester has been like from a teaching standpoint, and how higher education can change to serve emerging marketers. 


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