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184: ‘China Ready’ Opportunities for Restaurants and Cafes
Publisher |
Ken Burgin
Media Type |
audio
Categories Via RSS |
Arts
Business
Food
Management & Marketing
Publication Date |
May 12, 2016
Episode Duration |
00:43:51

More than 106 million people from China will vacation overseas in 2016 – the numbers are staggering! Just to Australia alone, there will be more than one million visitors, creating massive pressure on travel infrastructure and the staff resources needed to meet demand. The opportunities are fantastic, especially as more than 30% will be independent travellers, looking for good cuisine and great experiences, ready to enjoy the great food, drink and coffee at your restaurant or cafe.

In this interview Ken Burgin talks with John Hart, CEO of Restaurant & Catering Australia. John recently travelled to China and has been working closely with Tourism Australia on their extensive China Ready program for restaurants. Welcoming the new wave of Chinese tourists is a very exciting development for foodservice operators everywhere – be prepared!

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