Why automate? Not because we want to be robots, but it can make replies and communication faster and more reliable. And it also keeps labour costs down. It won’t replace warm smiles and a human voice, but how many calls have you forgotten to return?

It’s also about setting up systems that other people can do for you. Some automation involves information coming IN to you eg reports and price information, and other automation sends decisions and information OUT eg email auto-responses, roster updates for staff etc. And some automation replaces time-consuming work with the labour of others eg an online assistant who types up lists or recipes.

Start with areas where the most human errors are occurring – slow replies, inaccurate reports, tasks forgotten etc. This is expensive. Use this podcast list to start automating your processes, and send us suggestions if you have other areas that work for you. 

Lots more information about developing an efficient and profitable business at Profitable Hospitality.