Being an entrepreneur means always striving to improve yourself and your business. Sure, you could put yourself through business school or sign up for every educational conference available. But want to expand your knowledge in a way that’s easier and a lot less expensive? Pick up a book! Business leaders all over the world credit books for expanding their perspective and furthering their education. Are you taking advantage of the plethora of business books available at your fingertips? In this week's episode of the This Week In Weddings podcast, we're chatting with an industry veteran turned business coach about the best books for your wedding business.

About our guest:

Since graduating from The University of Texas at Austin over 20 years ago, Debby has always been a Coach and an Entrepreneur, in some form or fashion. During and after college, she was a physical education teacher and coached competitive athletes on the volleyball court. In 2000, she decided to shift gears and work in the floral and event design industry.

In 2009, Debby launched Branching Out Events, an award-winning full-service floral design and event production company based in the Dallas/Ft. Worth area.

Debby has always taught, trained and encouraged her employees to grow and bloom both professionally AND personally. This passion for bringing out the best in others led to the launch of her second venture in January 2020, The Roots Group.

In this episode, listeners will hear about:

• Debby's experience in the wedding industry, how she got started, and what she’s up to now
• Debby’s history with books and how she wasn’t always a devoted reader
• What started Debby’s passion for educating herself through business books
• How reading transformed Debby’s business for the better
• Debby’s favorite books for leadership and managing employees
• Debby’s suggestions for books related to cash management
• Sales and Marketing books that Debby loves
• Books that provide clarity and focus
• Debby’s suggestion for books that help you connect with your creative self
• Tips for incorporating reading into your life a little at a time
• Debby’s most highly recommended read for creating an operating system
• How writing is a great way to expand your creativity

Books Mentioned in this Episode:

• Success Principles by Jack Canfield - https://amzn.to/3i6iNpO
• Earn It by Jill E. Young - https://amzn.to/2XsAxnB
• Profit First by Mike Michalowicz - https://amzn.to/2C0qjDp
• The Artist’s Way by Julia Cameron - https://amzn.to/39UjeAO
• The 1 Page Marketing Plan by Allan Dib - https://amzn.to/3i8jNK3
• Traction by Gino Wickman - https://amzn.to/30uuIYt
• Get a Grip by Gino Wickman - https://amzn.to/33yV2Tv
• The E-Myth Revisited by Michael E. Gerber - https://amzn.to/30rEEC5
• The War of Art by Steven Pressfield - https://amzn.to/3kdQUhp
• How to Win Friends and Influence People by Dale Carnegie - https://amzn.to/30yDi8V
• Little Red Book of Selling by Jeffrey Gittomer https://amzn.to/3gx5gXX

Want to connect with Debby?

Branching Out Events:

• Online: http://branchingoutevents.com/
• Instagram: @branchingoutevents
• Facebook: https://www.facebook.com/BranchingOutEvents/

-------

SUPPORT THE PODCAST!

Have you gotten value from This Week In Weddings? If so, it's time to pay it forward! Your contribution of as little as 10-cents a day will help us offset our costs, like file storage, web hosting, and editing. Plus, a larger donation gets you perks, like access to a private Facebook group to discuss each week’s episode!

Check out the ways you can contribute to the show.