Arvee Robinson is The Master Speaker Trainer, international speaker, author of “Speak Up, Get Clients.” She teaches business owners and entrepreneurs how to use public speaking as a marketing strategy so they can attract more clients, generate unlimited leads, grow their business, and make a difference with their words. Arvee is the top “How to” […]
Arvee Robinson is The Master Speaker Trainer, international speaker, author of “Speak Up, Get Clients.” She teaches business owners and entrepreneurs how to use public speaking as a marketing strategy so they can attract more clients, generate unlimited leads, grow their business, and make a difference with their words. Arvee is the top “How to” trainer in public speaking today.
Benefits of speaking for business owners
* Get leads
* Gain visibility in the market
* Sell directly from the stage
Tips for speaking in the virtual world
* Be more concise. As time is shorter your talks have to be about half of the normal length. Over-deliver without overwhelming.
* Bring on the energy. When you sit down you’re more relaxed so make sure you are energetic when you speaks. Arvee prefers to stand up.
* Have good lighting. Invest in some lighting equipment otherwise you will be speaking in the dark.
* Invest in a good microphone.
* Have a good background. Arvee doesn’t recommend a virtual background unless you have a green screen.
How to Attract Business on the Virtual Stage
The close (or invitation) comes when you have a great talk and the audience feels “I want more.” Put a link in the chat, or in the PowerPoint slides. When you sell something you have to over-deliver first. Arvee closes by offering a big bonus, overwhelming value. Finally, tell them your offer is valid only in that moment: give them ten minutes to buy.
Interaction in the virtual world
* Use the chat. But don’t let people chat privately
* Quizzes in PowerPoint
* In a meeting, ask for a hand raise when everybody is in gallery view
* Encourage to use reactions, thumbs up from the video conferencing tool
* Have hot seats, in which you put a person in speaker view
* Panels
* Breakout rooms. These virtual private rooms are a great tool for networking. Give clear instructions: length, pick a facilitator, what is the task.
Related:
Speaking in the Virtual World
Favorite quotation
“Everything you want is outside your comfort zone or you would already have it!