Change, transformation, pivot, unprecedented...we’ve all heard the words. Do you feel excited or scared? Joe Jackman is a brand expert, strategist, and CEO of the world’s first Reinventionist company and he is excited about what opportunities are emerging. We talk about the changing nature of change itself, what is staying the same and what will definitely not stay the same, and importantly what we can learn from organisations that ignored the risk of not changing.

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Why you should listen:

• Key cultural shifts that you need to know in order to reinvent your business
• How the relationship between companies and brands is changing fundamentally - and why you need to be across this now
• How strategy needs to not only be understood, but FELT if an organisation is to reinvent itself

We explore:

• The changing nature of change
• How the new VALUES economy will distinguish companies who integrate care as part of their business DNA
• How to balance getting it right with getting on with it

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SHOWNOTES:

Get Joe’s book, The Reinventionist Mindset - Learning to love change, and the human how of doing it brilliantly at www.joejackman.com.

About Joe:

Joe Jackman is the CEO of Jackman Reinvents, the world’s first and foremost reinvention company. An advisor to consumer brands, retailers, B2B companies, and private equity partners for more than thirty years, Jackman has proven invaluable to leaders intent on sharpening strategy and orchestrating insight-led reinventions of their businesses.

Throughout his career as strategist, creative director, marketer, and Reinventionist, he has helped companies create the most powerful and relevant versions of their brands and businesses in record time; he is widely considered to be the leading expert on rapid reinvention.

In January 2020, Joe released his first book, The Reinventionist Mindset: Learning to Love Change and the Human How of Doing It Brilliantly. In it, Jackman traces his journey to becoming a reinventionist, and shows readers how to create purposeful change. Jackman lives in Toronto, Canada; works across North America; and lectures around the globe.

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E140 - How to Best do Disruption with Charlene Li

E146 - Uncertainty in Coronavirus: Create a New Normal with Barry Pogorel

E123 - Future Proof Yourself Using Forever Skills - with Author and Speaker Dan Gregory

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About your podcast host, Zoë Routh:

Zoë Routh is one of Australia’s leading experts on people stuff - the stuff that gets in our way of producing results, and the stuff that lights us up. She works with the growers, makers, builders to make people stuff fun and practical.

Zoë is the author of four books: Composure - How centered leaders make the biggest impact,  Moments - Leadership when it matters most, Loyalty - Stop unwanted stuff turnover, boost engagement, and build lifelong advocates, and People Stuff - Beyond Personalities: An advanced handbook for leadership. People Stuff was awarded Book of the Year 2020 by the Smart WFM Australian Business Book Awards.

Zoë is also the producer of The Zoë Routh Leadership Podcast.

www.zoerouth.com