Happy New Year! I hope you’re off to a great start for this new year. Today I’m talking with Rick Sammon about his latest book. This is Latitude Photography Podcast, Episode 139 for January 2, 2022 ___________ Introduction ___________

Come explore and connect your creative process dots at the Palouse Shoot-n-Print Workshop https://brentbergherm.com/workshops/palouse-shoot-n-print-workshop/

Member spotlight.

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Link to Rick's Book: https://www.amazon.com/dp/B09JJJ7RK4/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1634556370&sr=1-3

Visit Rick's Website to check out his other books, workshops and more: https://ricksammon.com/

Rick Sammon joins me once again.. Rick, Welcome to the show! This is Rick’s 6th appearance on Latitude Photography Podcast, and we’ll have him on once more in the next episode talking about a very special destination, and an awesome experience to participate in with himself and Ian Plant.

Starting right off Disclaimers Each photographer and their interests vary, not everything mentioned today will apply to all people, nor should it. There’s a lot more in the book than we’ll be able to talk about today, plus, I’ve added some of my own thoughts to take us off on a few tangents. These are generally thoughts I had while reading the book. Some of the questions and comments I have are unique to my situation, listeners are invited to chime in using the fb group with your own questions or points. Networking You’ve never met three of the book’s contributors Do not make enemies Ego is the enemy - A GREAT BOOK by this title Strong ego = you believe in yourself Big ego = the bad part of ego Basic Premise(s) Work hard during the day Don’t put all your eggs in one basket A Photographer’s Website Treat everyone like they’re at a local deli Blog on a regular basis About what’s in your heart Give stuff away for free Socialize Advertising on social networks? Promotional posts vs informational/helpful posts (1:4 ratio) Tagging friends Networking-all in this together attitude vs. ??? Blending personal and professional interests on social networks Passive income streams Affiliate programs “Buy me a coffee” Other alternatives, calling it a “tip jar” or simply “donate” etc Thoughts on a platform such as patreon or BMC vs handling it on your own site Content production Starting a facebook group Aren’t there a TON of groups already out there? How to manage a group, the proper attitude to take Establishing goals and purposes Writing a book Easy to say/suggest, how hard is it to “do” Steps that may lead up to a book one day PDF eBook Any tips for topics we can develop that will make a good PDF book vs. a regular book idea? Or should we not differentiate too much? https://expertphotography.com search for The Big List of Free Photography Ebooks. https://expertphotography.com/free-photography-ebooks/ Podcasting Time commitment roughly 4 hours for a 1 hour show It’s not for everyone, who should start one? Recording a class Looking good: the glasses challenge, either remove them or… How to develop an idea Where to publish first. YouTube? Website? Other… Email newsletter Intermission Time commitment, work-life balance Exercise, your daily routine vs mine, thoughts on the value of exercise and staying active Selling Prints Deciding if you’ll print yourself or outsource Finding an audience

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View the pics on the show notes website: https://latitudephotographypodcast.com/episode/139 ___________ Get yourself on the Globetrotter notifications list. https://brentbergherm.com/latitude-photo-school/globetrotter/ ___________ Join the general notifications list to stay in the know about all the things happening here on the podcast, on my website and workshops I’m planning. I plan to send you an update every 6–8 weeks and I’ll include brief stories behind the images and as always, lessons learned while making them. https://brentbergherm.com/notifications/ ___________ Shop at lensrentals.com with my affiliate link and I’ll get a small commission of the sale: https://www.pntrs.com/t/TUJGRktHSkJGTk1KSEpCRkpOSkVN ___________ I also have an affiliate link with ThinkTank Photo http://bit.ly/2IMRhOT ___________ Peak Design affiliate link https://bit.ly/3CEpsBp ___________ Get yourself a copy of Lumenzia, the luminosity masking extension for Photoshop published by my friend Greg Benz. This is an affiliate link and I appreciate all the support you give by using these links. https://getdpd.com/cart/hoplink/21529?referrer=3zlus6bybwqosokkk&p=101487 ___________ New way to support the show. Donation page on the website. One dollar will send me one mile down the road. Thank you for your support! https://latitudephotographypodcast.com/donate/ ___________ Find me on facebook at https://www.facebook.com/brentberghermphoto/ ___________ Find the podcast facebook group at https://www.facebook.com/groups/latitudephotographypodcast/ You’ll have to answer a question, who’s the host of the show. Your answer is me. Brent. I’ll also accept the name of any recent guests. ___________ Find me on instagram @brentbergherm https://www.instagram.com/brentbergherm/ ___________ Find me on YouTube at https://www.youtube.com/c/brentberghermphotography ___________ Find me online at https://brentbergherm.com