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138: How to pivot + scale your business through a pandemic - with Jennifer Dopazo
Publisher |
Mary Baird
Media Type |
audio
Categories Via RSS |
Business
Entrepreneurship
Management
Publication Date |
Oct 06, 2020
Episode Duration |
00:50:48

We are staring down the barrel of the last 90 days of 2020, one of the most hellacious years I’ve experienced in my lifetime. And if you’re a small business owner and are still holding strong, that deserves a massive award. 

I applaud you. 

Your resilience, grit, determination and “never give up” attitude means you’ve been able to stabilize things and keep from closing the doors on your venture. Well done, you.

So today, let’s talk about how to pivot in the 4th quarter and scale your business through this leg of the pandemic. What is required of you in the next 90 days is going to be something WAY different than what you had to endure last spring, at the beginning of lockdown. And don’t panic, that’s actually a GOOD thing.

My special guest today is Jennifer Dopazo and she’s simplifying how to pivot and scale your business through a pandemic. Our conversation will help you get back to the basics in your product or service offering, so you’ve got fresh clarity on how to strategically tackle the fall and winter months ahead, minus the burnout, overwhelm, and yuck all along the way.

Here’s how.

My special guest today is Jennifer Dopazo and she’s simplifying how to pivot + scale your business through a pandemic.

We tackle all aspects of it, including:

  • How to finish 2020 strong by taking a quick audit of your business
  • What aspects of your business you need to examine in this auditing process and how to do it
    • pricing, offering, positioning, and more
  • Why it’s super smart to utilize Pareto’s 80/20 rule to help you scale your business revenue this quarter
  • How to cultivate more collaborations with other entrepreneurs, either locally or globally to help you hit your sales numbers and better serve your customers
  • …and ultimately, what steps you can take now to plan ahead for 2021, especially when life seems so uncertain.

Jennifer launched her super successful branding & design studio smack dab in the middle of the 2008 recession, attracting big name clients like Danielle LaPorte, The New York Times, and more. 

Not an easy feat… and in this, she’s gleaned the very best tips on how to think lean, act scrappy, and maintain flow when the world seems so uncertain around you. Lord knows, we all could use a little of that inspirational energy right now as we close out this crazy year.

Q: Are you wanting to learn how to pivot + scale your business through this pandemic? If yes, this one is for you.

It’s time to #DoTheThing!

Show notes available with all LINKS mentioned here: https://thesimplifiers.com/podcast/jennifer-dopazo-pivot-scale-your-business

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