Podknife - Untold Story…Why a Heritage AC Keeps Beating Country in Nashville. Guest Barbara Bridges, OM

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Untold Story…Why a Heritage AC Keeps Beating Country in Nashville. Guest Barbara Bridges, OM - WJXA/Mix 92-9

Podcast |: Brandwidth On Demand
Publisher |: David Martin & Kipper McGee
Media Type |: audio
Podknife tags |: Business,; Interview,; Management & Marketing,; Radio
Categories Via RSS |: Business,; Careers,; Management,; Marketing
Publication Date |: Aug 06, 2020
Episode Duration |: 00:16:20

Description
iTunes Summary

You may wonder why Mix 92.9 has been the perennial ratings leader in Nashville, and how they maintain their market leadership. The reasons are not always obvious. And you heard right…it’s not even a Country station!

WJXA & WNFN OM Barbara Bridges been named one of the top 50 Programmers in the nation four times by Radio Ink magazine and has been featured in Billboard and numerous other publications for many things, including her understanding of the relationship between sales and programming. She knows how to win in revenue as well as ratings…and you’ll learn some concepts you can put in place tomorrow!

You may wonder why Mix 92.9 has been the perennial ratings leader in Nashville, and how they maintain their #1 position. The reasons are not always obvious. WJXA & WNFN OM Barbara Bridges been named one of the top 50 Programmers in the nation four times by Radio Ink and has been featured in Billboard and numerous other publications. She knows how to win in revenue as well as ratings…and you’ll learn some concepts you can put in place tomorrow!

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