Every woman has that little black dress in her wardrobe. Classic in design it is not too trendy and not too stodgy.  It is incredibly versatile. With the right accessories, jackets, scarves or cool shoes it is perfect for every occasion, year in and year out. 

And every smart marketer knows that email is their little black dress. It goes well with all of the other elements in your marketing wardrobe. From the hottest marketing trend to the most basic marketing campaign, email makes all your other marketing more effective. 

Updating your website? Promote it on email. Building your social community? Reconnect with your audience through email.

As you’re planning your marketing wardrobe for next season, don’t forget email, your little black marketing dress.