It’s no secret that the crowds at a college basketball game don’t hold a candle against the swarm of fans that pack out NBA stadiums across the states. In fact, the average attendance for a college basketball matchup is just 4,686 people, and honestly, you can only expect those numbers on a really good day.

On this episode of The Talk Triggers Show, I share a story about how a university that once struggled to fill 942 seats in the student section for free increased attendance by 230% thanks to a talk trigger that creates a ton of conversation.

If you want to find out how a mediocre basketball team attracts thousands of spectators, despite being in a hyper-competitive sports market, check out episode 10 of The Talk Triggers Show!

Mentioned in this episode:

• Arizona State University

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