Bob Burg shares how a subtle shift in focus in not only a more uplifting and fulfilling way of conducting business but the most financially profitable way, as well. For 30 years he’s helped companies, sales leader, and their teams to more effectively communicate their value, sell at higher prices with less resistance, and grow their businesses based on Endless Referrals.

Bob talks about building his Go-Giver empire through working with his business partner Kathy Tagenel, fine-tuning his events and online courses, and getting out of the gig-to-gig life!