036: How to Clarify Your Brand’s Message - with Carmen Schreffler
Publisher |
Mary Baird
Media Type |
audio
Categories Via RSS |
Business
Entrepreneurship
Management
Publication Date |
Oct 23, 2018
Episode Duration |
00:46:32

Friends… if you don’t know about StoryBrand, built by Donald Miller, oh man… you are in for a treat today!

If you’re a business owner who struggles to succinctly describe what you do for a living or instinctually eye-rolls when someone says, “okay, so what’s your elevator pitch?” - this one is for YOU!

The owner of Wildpreneur, and StoryBrand Guide, is here with us!

My guest, Carmen Schreffler, is going to help clarify your brand’s message for your business.

In this episode, you will learn:

  • What is "story driven marketing" and why it’s so important for entrepreneurs to start here first
  • What the StoryBrand framework is and how you can use it in your marketing efforts
  • How to create a mission statement for your business
  • The three things you need to grow your business; Clarity + Intuition + Analytical Analysis... and why
  • What role “Magic” plays in all of this

You’ll also get a taste of what it’s like to create a StoryBrand BrandScript for your business and how she helps her clients create a Wildpreneur™ Marketing Map.

We are big fans of Donald Miller and his team over at StoryBrand, so we knew we wanted to get one of his Certified Guides on to first introduce the Storybrand framework to you guys.

It’s so incredibly powerful in how SIMPLE it all is to implement in your business marketing.

Bottomline, if you do the simple things that Carmen mentions in this episode, you’ll notice more engagement, more inquiries and ultimately, more sales.

Let’s #DoTheThing.

It’s time to SIMPLIFY.

Show notes available with all LINKS mentioned here: https://thesimplifiers.com/podcast/036-carmen-schreffler/

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