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024: Success Interview with Steve Jeffares on the Business of Craft Beer
Publisher |
Ken Burgin
Media Type |
audio
Categories Via RSS |
Arts
Business
Food
Management & Marketing
Publication Date |
Aug 13, 2013
Episode Duration |
01:05:55

Meet Steve Jeffares, one of the founding partners of Australia's best craft beer venues: The Local Taphouse in Melbourne and The Local in Sydney. Their success has come from focusing closely on the elements that make a business successful - high-quality beer and food, a great atmosphere, building a tribe of loyal customers, and a strong commitment to educating people about their product. Plus closely watching the figures and finances.

Before the main interview, you'll hear this week's two-minute Tech Tip, about an excellent way to reduce the flood of paper on your desk and in the filing cabinet.

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