016 | "Inside the Agency" Series | Part 1: Account Management | Milind Raval, Managing Director
Publisher |
Christie Bishop
Media Type |
audio
Categories Via RSS |
Business
Careers
Management & Marketing
Publication Date |
May 20, 2019
Episode Duration |
01:38:05

Join Christie as she kicks off "Inside The Agency," a series within Commercial Grade dedicated to explaining the inner workings of advertising agencies. Learn about the different types of agencies (creative, media, production, etc.), individual departments (account management, strategy, creative, production, etc.) and how to navigate your own career in advertising. This week, part one takes a deep look into an agency's first line of defense: "Account Management." Milind Raval, Christie's long-time colleague, friend and Account Management expert, takes us behind-the-scenes into the trials and tribulations of client liaisons and gatekeepers. 

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